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july2009

RogersSportsnet to Broadcast two ISF Men’s World Softball Championship Games!

July 24, 2009

Saskatoon, SK

FORIMMEDIATE RELEASE
July24th, 2009
 
RogersSportsnet to Broadcast two ISF Men’s World Softball Championship Games!
 
(Ottawa,ON) – Softball Canada and the International Softball Federation (ISF) are extremelypleased to announce that Rogers Sportsnet will air the two final games of theISF XII Men’s World Championships next week. On Wednesday, July 29thSportsnet will air the Bronze medal game at 2:00pm EDT, while the Gold medalChampionship game will air at 2:00pm EDT on Friday, July 31st.
 
Withthe ISF’s BackSoftball Campaign aiming to have the sport of women’s softballreinstated to the 2016 Olympic programme, this initiative should reinforce theincreasing appeal of softball to a global audience. The BackSoftball campaignalso includes a request for the addition of men’s softball to the Olympicprogramme.
 
Canadawon a Silver medal at the previous ISF World Championship, which was held inChristchurch, New Zealand in 2004, as the host country defeated Canada in theGold medal Championship game. After the preliminary round of this year’s eventin Saskatoon, Canada finished first place in Pool B with a 7-0 record toadvance to the elimination round.
 
“Weare delighted to give softball fans from across Canada the opportunity to seethe final two games of what has been an outstanding event” stated SoftballCanada CEO Hugh Mitchener. “We appreciate the cooperation of the Hostorganizing committee and Rogers Sportsnet in making this happen.”
 
Softballwas first featured in the Olympic Games in Atlanta in 1996 and last year’scompetition in Beijing was very successful with a total attendance close to180,000 and a continuation of the sport’s excellent record of no positivedoping tests at any of the four Summer Olympics that the sport has been a partof.
 
final decision on which sports will be added to the current roster of 26 at the2016 Summer Olympic Games will be made at the 121st IOC Session in Copenhagenin October this year.
 
 
Formore information, please contact:
 
GillesLeBlanc
Manager– Marketing and Communications
SoftballCanada
(613)797-7171
 
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